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DASANI



ASK:
Build a brand marketing campaign that will change the sour perception of Dasani water for the better. 

ANSWER:
Support communities by providing safe, accessible, affordable, and non-discriminatory water access with Dasani Clear. 



O

OOH︎︎︎
Highlighting water accessbility in Appalachia, Puerto Rico, the Navajo Nation, Texas, Mississppi,and California.

Appalachia



Puerto Rico

  

Navajo Nation

 

Texas
 
 

Mississppi
 


California




SOCIALS︎︎︎
Highlighting water accessbility in Appalachia, Puerto Rico, the Navajo Nation, Texas, Mississppi, and California.

Water Crisis Overview/ Defintion 
 

Water Crisis Overview/ Statistics