NETFLIX
ASK:
- Gets more people to consider, explore, try watching, and talk about non-English language films and series on Netflix
ANSWER:
- “Don’t Be Scared of a Few Subtitles” Campaign
- Show consumers why they would enjoy watching foreign language series by comparing them to ones they have already watched and loved while focussing on the horror, crime and supernatural genres
- Gets more people to consider, explore, try watching, and talk about non-English language films and series on Netflix
ANSWER:
- “Don’t Be Scared of a Few Subtitles” Campaign
- Show consumers why they would enjoy watching foreign language series by comparing them to ones they have already watched and loved while focussing on the horror, crime and supernatural genres
Black Mirror and Osmosis (France)
Mindhunter and Bordertown (Finland)
The Haunting of Hill House and The Strange House (Germany)
Stranger Things and Dark (Germany)
